Amazon announced new Echo devices: the Echo Pop, Echo Show 5s, and cheap Echo Buds

Amazon has it officially(Opens in a new tab) It’s sold half a billion Alexa-enabled devices globally, and it’s celebrating the only way it knows how: by upselling more hardware.

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The company unveiled four budget-friendly additions to its Echo lineup on Wednesday, including the all-new Echo Pop smart speaker, the next-generation Echo Show 5 and Echo Show 5 Kids, and some shortened Echo Buds. All of them are priced under $100 and available for pre-order now:

New Echo Pop ($39.99)

I just wanna stay in that lavender… bloom?
Credit: Amazon

Designed to add a touch* of color and sound to small spaces, the new Echo Pop is Amazon’s newest smart speaker, and perhaps its cutest entry-level one. It packs a 1.95″ front-facing speaker, eero WiFi support, and the Alexa assistant built into a funky, spherical design that kind of looks like someone hacked an Echo Dot(Opens in a new tab) in half (removing $10 off its price in the process). Choose from two new colors in addition to the Amazon standard Charcoal and Icicle White: Midnight Tale and Lavender Bloom.

The Echo Pop is priced at $39.99 and is due out on Wednesday, May 31.

New Echo Show 5 ($89.99) and Echo Show 5 Kids ($99.99)

Echo 2023 5 displayed on a white mantle in front of framed art

Credit: Amazon

Echo of the year 2023 shows 5 children at a wooden desk next to a cup of pencils and an open notebook

Credit: Amazon

Amazon has updated its most popular smart display with a sleeker form factor with a new Cloud Blue finish, an AZ2 Neural Edge processor, an additional microphone, and an improved speaker system that has clearer sound and double the bass than the 2021 model. Its screen has been ported to a 5.5-inch, 960× resolution. 480 and a built-in 2-megapixel camera over its predecessor, which costs $5 less.(Opens in a new tab)

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Priced at $89.99, the next generation Echo Show 5 launches on May 31st.

The new kid-friendly Echo Show 5 features a new Galaxy finish and comes with parental controls, a two-year worry-free warranty, and a free one-year subscription to Amazon Kids+.(Opens in a new tab). (That unlocks tons of books, movies, and TV shows from brands like Disney, Nickelodeon, and PBS Kids designed for ages 3-12.) It’s $10 more than the standard edition, and it also ships May 31.

New Echo Buds ($49.99)

A pair of 2023 Amazonian echo buds against a sky background

Amazon is back to basics with its new Echo Buds.
Credit: Amazon

Amazon’s latest wireless earbuds feature a simpler, near-in-ear design that translates to a much cheaper price tag. They support multi-device pairing, customizable tap controls, and offer at least five hours of battery life, but you can top it up to 20 hours with the included charging case and give it two hours of juice with a quick 15-minute charge. They don’t come with active noise cancellation or interchangeable silicone ear tips like the Echo Buds from 2021 (which are now called “Echo Buds with Active Noise Cancellation”)(Opens in a new tab)“), but it’s also $70 cheaper.

The new Echo Buds will retail for $49.99 when they debut on Wednesday, June 7, but you can lock in a pair for the introductory price of $39.99 by pre-ordering.

Update: May. 17, 2023, 2:48 PM EST This story has been updated to clarify that the recently announced Echo Buds are all-new earbuds and not a third-generation model.

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